Chequing and Saving

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Some professional photographers may still have to write cheques to pay bills, models, stylists, assistants, etc. When your customized business cheques run out, there’s no need to buy refills through your bank. Purchasing cheques from a third-party printer can be much less expensive.

There are a few companies in Canada that produce cheques which meet the same standards and have the same security features as the cheques purchased through your bank.

Although cheques are becoming obsolete, if you need custom business cheques, consider ordering from a third-party printer, (very often another small business), rather than automatically buying from your bank. I recently purchased a bundle of cheques for 53% less cost than from my bank.

 

Firewire 800 card reader

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Since Firewire 800 card readers are no longer sold by Sandisk or Lexar, even though many photographers still use FW800, it may be difficult to find a suitable speedy card reader. Apple’s painfully slow rollout of USB 3 also doesn’t help.

For photographers who need a FW800 card reader, there’s good news and bad news:

The good news is that there’s one company which still sells a FW800 card reader. The card reader, which is sold in Canada, is small, reasonably priced and, when in stock, delivered quickly by Canada Post.

The bad news is that the card reader works only with UDMA compact flash cards. However, it won’t work with first-generation UDMA cards such as the Sandisk Extreme III (30MB/s). So if a photographer uses older compact flash cards or other formats such as SD cards, it will still be necessary to carry another card reader.

 

Penniless Canadians

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Starting tomorrow on February 4, the Canadian Mint will no longer be distributing pennies. The once copper but now mostly steel coins will be taken out of circulation, melted down and the metal recycled. The last one-cent coins which were minted on May 4, 2012, cost 1.6¢ each to make.

After tomorrow, banks will not distribute pennies to their customers but the public can still use the pennies they have. Businesses which accept cash are being asked to change their pricing policy to accommodate our new “penny-less” world.
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Opinionated Portraits

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A quote from US portrait/fashion photographer Richard Avedon in his book In The American West:

A portrait is not a likeness. The moment an emotion or fact is transformed into a photograph it is no longer a fact but an opinion.

When a portrait photographer chooses lighting, lens, camera angle and the moment to click the camera shutter then it’s the photographer’s opinion that matters most. This is the “opinion” that Avedon refers to in the above quote.

But for commercial portrait photographers, when the subject looks at their proofs and chooses their favourite picture then it’s the subject’s opinion that matters most.

When a viewer looks at the finished portrait, it’s the viewer’s opinion that matters most. The viewer gets the last word.

This is why, for a commercial portrait such as a business portrait, the first two opinions have to work together to help positively influence the third and final opinion. A business portrait has to be done with care to create the desired response in the mind of the viewer.

 

Photography for press releases

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If a company’s press release gets published but no one reads it, did that company get its money’s worth?

News editors know that a photo can increase readership of a story by up to 300%. In fact, just any picture can boost readership by at least 34%. Readership studies have always confirmed that the first thing a viewer notices on a page is a photograph. The last thing they read is the copy.

If a press release is published without a picture, it literally may be the last thing a reader sees.

A photograph is the entry point to a page and the invitation to read the article. Studies have proven that including a photo with the text will increase both reader interest and comprehension in that article. The corollary to this is that readers feel more involved with a story when it’s accompanied by a photo.
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Stealing Souls

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During a portrait session, if the subject jokingly asks if my camera will steal their soul, I’ll answer, “I hope so.”

It rubs me the wrong way, a camera. It’s a frightening thing. Cameras make ghosts out of people.

– Robert Zimmerman (aka Bob Dylan)

Sometimes a photographer will try to steal a bit of their subject’s soul. This is what separates a great portrait from an average one. Ideally a portrait should allow the viewer a moment’s chance into the subject’s world.
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Photographers and crooks

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Just in case you were wondering:

 … we photographers are nothing but a pack of crooks, thieves and voyeurs. We are to be found everywhere we are not wanted; we betray secrets that were never entrusted to us; we spy shamelessly on things that are not our business; and end up the hoarders of a vast quantity of stolen goods.

— Gyula Halász (aka Brassaï) 20th-century Hungarian photographer/artist.

 

If I’d had the nerve, I’d have become a thief or a gangster, but since I didn’t, I became a photographer.

— Emmanuel Radnitsky (aka Man Ray) 20th-century US photographer/artist.

 

 

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