A large portion of my photo retouching is fixing and polishing business headshots so the person looks their best. I’ve done some commercial retouching where the work was more technical than creative. For examples: placing images onto TV screens and computer displays, changing a company’s logo in its marketing photos, and adding drop shadows to various products. I also retouch photos of completed house renovations.
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Photo Retouching To Fix Bad Photography
I just finished retouching another batch of business headshots. The customer appears to have hired a professional photographer. I say this only because the Exif data embedded in the photos showed that a pro camera and pro lens were used. But the headshots looked like they were shot by an amateur:
• The photos were shot with an off-camera hotshoe flash in a white umbrella. I know this because the catchlights in everyone’s eyes clearly showed the reflection of a small, rectangular flash, the ribs of an umbrell, and a light stand.
• It was painfully obvious that no posing advice was given to anyone. Nothing but slouchy, sloppy, awkward poses along with some poor facial expressions. None of this could be fixed with retouching.
Photo Retouching – Higher Rates Can Be Better
Someone recently asked for a price to retouch two business headshots. I said my rate is $140 per hour but I would first need to see the photos. After reviewing the two pictures, I quoted them 20-minutes per photo or $93 total plus tax. They accepted the quote, I did the retouching, and they were happy with the results. Another normal day of photo retouching.
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Photo Retouching of Clothing
Photo retouching of business portraits isn’t just about the person’s face. Retouching can also fix clothing mishaps such as a crooked tie, a loose collar, wrinkled clothing, a missing button, an open zipper, a twisted pocket flap, etc.
Clothing mishaps aren’t a big deal in personal photos but they shouldn’t be ignored in a business headshot. If it looks like the person doesn’t care about their appearance, then how much do they care about their job?
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Retouching Business Portraits
Business headshot photography has been part of my business for about 30 years. Over the years, I’ve learned that some companies understand the function of business headshots and some don’t.
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Cheap Is Not A Bargain
A company this week asked to have its business headshots retouched. The photos were shot by a cheap photographer.
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A Close Shave
One of the more difficult, if not impossible, retouching tasks is removing facial hair. Removing a beard or moustache can be impossible to do because the facial hair has to be replaced by realistic-looking skin that matches the person’s face. Also, the photo retoucher has no idea what the person’s jaw and mouth look like under the facial hair. The retoucher can only guess and the results will not be accurate.
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