Here are a few reasons why you should have your business headshot or other professional portrait retouched:
Correct lighting, colour and contrast: Retouching can correct uneven lighting, minimize unwanted shadows, and adjust the colour balance, contrast and saturation. This will create a more visually appealing portrait that will draw more attention.
Enhance colour: This is more than correcting the colour. Colour correction means whites are white, greys are neutral grey, and blacks are black. Colour balance, also called colour grading, is adjusting the hue of each colour. Should your skin be a warm tone or a cooler tone? A warm tone suggests friendliness but a cool tone implies authority and strength. What shade of blue works best for your blue shirt: navy blue, cobalt blue, a warm blue, a cold blue? Colour affects our emotion which then affects our perception.
Eliminate imperfections: Whether it’s a blemish, pimple, or a stray hair, retouching can remove temporary imperfections that detract from your overall appearance.
Improve skin tones: Skin tone can be evened out to produce a healthier look while ensuring that the portrait remains realistic.
Sharpen features: Retouching can enhance key facial features such as eyes, teeth, and hair, giving you a more refined and defined look.
Increase approachability: Softening or minimizing certain aspects, such as wrinkles, can give you a friendlier, more approachable appearance.
Improve printability: Retouching can optimize a portrait for both digital and print. This will ensure that your photo always looks sharp, clear, and professional whether displayed digitally or published in print.
Stand out in a competitive market: In a world where first impressions matter, a well-retouched business portrait can help you stand out from the crowd.
Enhance professional image: A retouched portrait gives you a polished appearance that helps to project a professional image. Retouching can elevate your business headshot to make sure that it conveys the right image of competence and professionalism.