Running your photo business is a bit like being a photographer in a canoe. You have to stay afloat, keep things balanced, paddle forward, don’t run aground or hit any rocks, and, along the way, make nice photos. Otherwise you might be up a creek without a paddle. (US Library of Congress)
Job priorities for running your photo business:
1. You’re a photographer.
No that’s wrong.
1. You’re a business owner.
2. You’re a photographer.
Oops.
1. You’re a customer service person.
2. You’re a business owner.
3. You’re a photographer.
One more try.
1. You’re a salesperson.
2. You’re a customer service person.
3. You’re a business owner.
4. You’re a photographer.
Almost there.
1. You’re a marketing person.
2. You’re a salesperson.
3. You’re a customer service person.
4. You’re a business owner.
5. You’re a photographer.
Your number one priority is not creating pictures, it’s creating customers.
Job One for a Photographer
