You might be thinking that you can save a few dollars by hiring a good enough photographer. After all, good enough is okay, right?
US phone company AT&T did a series of commercials about hiring just okay people (and here and here).
But would this apply to photographers?
Many companies shop price first because they assume that all photographers are the same. They wrongly think that it’s the camera that makes the photos.
Hiring an experienced, professional photographer is about finding a photographer who has enough experience with customers like yourself so they can understand your photo needs and can do the work confidently.
Professional photographers should have enough experience to know what the risks might be and what problems might arise and then know how to minimize those risks and prevent those problems from happening. This level of experience is necessary to make your photography project a success.
Experienced photographers charge more because they know more and can help you more. Or would you rather save a few dollars by having an okay photographer “figure it out” at your expense?
