Office With A View

One of the nice things about shooting editorial and news pictures for newspapers, magazines and even a company’s social media and public relations, is the variety of situations that come up.

This was the view from my “office” a few days ago.


My subject was a helicopter flying about one kilometre (3,200 feet) away.

This shows where the helicopter was flying when the previous photo was shot.

These pictures would’ve been impossible with a cellphone camera. There were many moments when the helicopter could not be seen by the unaided eye.

Editorial photography is not just for newspapers and magazines. Many smart companies rely on editorial photos for their social media and public relations because good editorial photography always gets readers’ attention.

Editorial photography is about providing information and earning goodwill; it’s not about selling. This is why editorial photography is the most trusted type of photography.

The next time your company needs social media photography or public relations photography, don’t rely on an employee’s cellphone snaps or an amateur photographer. Hire a professional with the experience, equipment, and know-how, to get the most effective pictures for you.

 

Office With A View

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