Canada’s Anti-Spam Law was introduced back in 2014 and it came with a three-year phase-in period. How times flies. That three-year period ends in a few days on July 1, 2017.
Do you use email, SMS, social media or instant messaging to send commercial or promotional information about your organization to reach customers, prospects and other important audiences?
Up until now, a business could continue sending commercial electronic messages to potential and current customers as it was assumed that you may have had implied consent. But starting July 1, you need express consent.
If you market your photography business through e-mail, text messages or social media, pay attention.
Canada’s Anti-Spam Law
