The Associated Press (AP) is launching its new entertainment picture agency.
Just what the world needs, another picture agency cranking out more of the same, commodity, entertainment photos and producing even more celebrity worship. (Yes, I sometimes shoot the same entertainment pictures and I plead guilty as charged.)
The advantage of taking pictures of the famous is that they get published.
– US Photographer Elliott Erwitt
But that’s not the fun part.
AP is using the name “Invision Agency”.
Dictionaries define invision as: want of vision, without the power of seeing, lack of vision. It’s also a synonym for blindness. The word invision is related to the word invisible but it’s obsolete in the English language.
Did AP really mean to use the word envision?
