A customer might ask: “Why does it cost so much? You just point the camera and push the button. Technology does all the rest. I bet even a monkey could do it.”
Well, apparently there is a monkey doing it. And, posting her pictures on her own Facebook page. And, Nonja the orangutan works very cheap.
No word yet if she’s available for editorial, commercial or corporate photography assignments. So working photographers can rest easy for now. :-)
When it comes to hiring a photographer, you get what you pay for. A professional photographer is not someone who knows how to push a button but rather they know when to push the button. A premium quality photograph gets its value not only from what it shows but also from what it doesn’t.
If your company’s photography needs don’t require experience or creativity, if your corporate image doesn’t matter, if your customers don’t care how your business communicates with them, then even a monkey could do it.
